Jen is a social entrepreneur with a background in education and social mobility research. Jen founded EasyPeasy in 2014 as an experiment in applying user-centred design and scalable technology to help close the UK’s social mobility gap.
EasyPeasy is a digital service that helps parents discover and play learning games with their children in the early years.
EasyPeasy now has a sound and growing evidence base showing how it improves child development and parent engagement in disadvantaged communities. She has over 10 years experience leading research & design programmes aimed at improving child development and social mobility, through working with Government Digital Services, Nesta, Demos, as well as The Behavioural Insights Team.